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Vlahovic eager to stay but Juventus contract talks hit major roadblocks

Dusan Vlahovic wants to extend his Juventus contract, but negotiations are stalled over salary cuts and agent commission demands.

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Vlahovic eager to stay but Juventus contract talks hit major roadblocks
Source: Football Italia

Vlahovic’s future hangs in the balance

Dusan Vlahovic is determined to remain at Juventus beyond the end of the 2025/2026 season, but significant obstacles are preventing a new contract agreement. Despite returning from a lengthy injury lay-off, the Serbian striker remains committed to Turin and has reportedly turned down interest from several top European clubs. Among them are AC Milan, where he could reunite with former manager Max Allegri, Arsenal, and potential suitors in Spain. However, even with Vlahovic’s clear desire to stay, negotiations have stalled on two critical fronts.

According to La Gazzetta dello Sport, initial talks have progressed positively, but key issues remain unresolved. The first concerns salary: Vlahovic currently earns €12 million per year including bonuses, but Juventus are pushing for a significant reduction. The club is aiming for a new deal worth €6–7 million annually, a cut of nearly half. While Vlahovic appears open to compromise, no formal agreement has been reached. This financial recalibration is part of Juventus’ broader strategy to comply with financial fair play regulations while maintaining squad strength.

“Vlahovic wants to stay, but his agent has more to gain from a transfer” — Gazzetta dello Sport

Agent’s commission complicates talks

The second and more complex hurdle involves Vlahovic’s agent, Darko Ristic. Sources indicate that Ristic stands to earn a far larger commission if the player moves to another club rather than signs an extension. This financial incentive has reportedly made him reluctant to facilitate a Juve renewal, despite his client’s wishes. Juventus are attempting to bypass this impasse by involving Milos Vlahovic, the player’s father, in negotiations, hoping a family-led approach can override the agent’s commercial interests.

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The stakes are high: Vlahovic’s contract expires on July 1, 2026. If no deal is reached by then, he will be free to leave without a transfer fee. With the summer transfer window approaching, time is running out. A breakdown in talks could force Juventus into a difficult position—either meet higher demands or risk losing a key attacker on a free transfer. Milan, in particular, could emerge as a prime destination given Allegri’s presence.

What’s next for Juventus?

Juventus are currently in a tight battle for Champions League qualification in Serie A, making Vlahovic’s consistency and presence crucial. His return from injury has been gradual, but he remains one of the team’s most potent goal threats. Losing him without compensation would be a major blow both on and off the pitch.

Another meeting is scheduled for next week, which could prove decisive. If Milos Vlahovic can help align family and club interests, a compromise may still be possible. Otherwise, one of Europe’s most sought-after forwards could enter the transfer market, sparking a high-stakes bidding war. For Juventus, securing his future isn’t just about football—it’s about financial prudence and long-term stability.

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